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Saturday, July 5, 2014

USDA Blog » From an Orchard in California to a Table in Canada and Beyond

What does a pomegranate need to do to get from an orchard in California to a dining table in Canada? The pomegranate doesn’t have to do anything, but U.S. growers must prepare the ground for their products in more ways than one. It takes knowledge and resources to bring U.S. food and agricultural products to the global marketplace – a daunting challenge for many farmers and small businesses.
But help is available. USDA’s Foreign Agricultural Service (FAS) supports four non-profit trade organizations, called State Regional Trade Groups (SRTGs), that provide hands-on support and assistance to U.S. small-and medium-size companies seeking to build a global business. SRTGs, working in conjunction with the state departments of agriculture in their respective regions, can help beginning exporters with everything from learning the fundamentals of exporting to identifying overseas opportunities and finding potential distributors. With support from FAS’ Market Access Program, SRTGs also help fund international marketing campaigns and promote U.S. farm and food products overseas.


USDA Blog » From an Orchard in California to a Table in Canada and Beyond

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