3 Amazing Resolutions for Freelancers

Another year is here! Each year, I like to come up with business resolutions. These resolutions are different than my business goals which are more concrete. My resolutions are usually related to working on mindset or self-improvement.

https://smallbiztrends.com/2018/01/new-year-resolutions-for-freelancers.html

Ecommerce Success Doesn’t Have to Be Hard, See These 5 Tips

Are you tired of looking for another way to earn money?

Are you too busy to work on a business while working your day job? You might want to consider starting an ecommerce business.

https://smallbiztrends.com/2018/01/starting-an-ecommerce-side-hustle.html

How to Create the Perfect Personal Brand for Your Business (INFOGRAPHIC)

An infographic published by the Best Marketing Degrees puts all this into perspective. For instance, did you know that most of us have already been branding ourselves online without even noticing? The infographic claims that in the US alone, 81 percent of the population (264 million people) have a social profile and about 12 percent (40 million people) use online dating sites.

https://smallbiztrends.com/2017/12/how-to-build-your-personal-brand.html

10 Tips for Growing Your Small Business Support System

No entrepreneur works entirely alone. Even if you don’t have any actual employees, you need a great support system behind you while running your business. Here are some tips from members of the online small business community for managing employees, building a social media network and more.

https://smallbiztrends.com/2017/12/10-tips-growing-small-business-support-system.html

12 Guests Who Seem to Show Up At Every Holiday Office Party (INFOGRAPHIC)

https://smallbiztrends.com/2017/12/types-of-people-at-the-office-holiday-party.html

All Your Employees Want for the Holidays is a Little Time Off

You may be starting to think about what to get your employees as a nice holiday gift.

Cash? Gift cards?

https://smallbiztrends.com/2017/11/employees-want-for-the-holidays.html

What is Google Jamboard, and Will it Help Your Small Business?

Small businesses sometimes need to brainstorm on a whiteboard. But, whiteboard brainstorming meetings don’t really work when you have remote colleagues. To overcome this and other challenges, Google (NASDAQ:GOOGL) has designed a cloud-based digital whiteboard called Jamboard for businesses.

https://smallbiztrends.com/2017/11/google-jamboard-small-business.html

Fleet Complete Launches Inspection App for Owners and Operators

If you are a small business with a fleet of vehicles, you might ask yourself if a Driver Vehicle Inspection Report (DVIR) solution is necessary. According to Toronto-based asset management and fleet tracking software company Fleet Complete, the answer is yes.

https://smallbiztrends.com/2017/11/inspect-by-fleet-complete.html

15 Original Ways to Include the Holiday Season in Your Marketing

With ecommerce making up the majority of the way that shoppers buy during the holiday season, having a marketing strategy that incorporates holiday benefits for buying online can be a great way to entice and persuade shoppers to buy from you. That’s why we asked 15 members of Young Entrepreneur Council (YEC) the following question:

“What is one original way to incorporate the holiday season into your marketing outreach approach?”

https://smallbiztrends.com/2017/11/holiday-season-marketing-ideas.html

59% of Small Businesses Need Two Calls to Track a Late Payment

Late payments can lead to more than just delayed revenue for small businesses. They can lead to a loss in productivity as well. A recent survey from WePay and Survata found that 59 percent of small businesses have to follow up with customers on late payments an average of two times.

For small businesses, this means that valuable resources are tied up. Instead of having your team focused on all of the different tasks that you need accomplished around the holidays, they’re tied up tracking down those payments.

https://smallbiztrends.com/2017/11/late-customer-payments-small-business.html

8 Tips for Boosting Revenue on the Top Offline Sales Day of the Year

Online shopping has become more popular, and is projected to grow even more so this holiday shopping season. According to a survey by Euclid, 42 percent of consumers plan to spend the bulk of their holiday budgets shopping online, up from 38 percent last year. But while Cyber Monday is projected to be the biggest shopping day of the year overall, the hottest shopping day for brick-and-mortar retailers is the day after Christmas.

Nearly two-thirds (63 percent) of consumers in the survey say they’re likely to shop in a physical store the day after Christmas, compared to 60 percent and 56 percent who plan to do so on Black Friday and Super Saturday, respectively. How can your retail store get its share of those customers and turn them into loyal patrons?

https://smallbiztrends.com/2017/10/replace-black-friday.html

The Key to Influencer Marketing Success is Targeting the Right Audience

So you’ve created an influencer marketing campaign. You found an influencer with tons of followers. You crafted the perfect message. You gained lots of impressions. But you didn’t notice any real results for your brand. So what went wrong? In many cases, the answer is that the brand didn’t target the right audience.

Small Business Trends recently had the opportunity to speak with consultant Shane Barker at Influencer Marketing Days in New York City’s Times Square. Barker has been in the influencer marketing space since its early days, helping brands turn those relationships with key individuals into actual sales and results.

https://smallbiztrends.com/2017/10/audience-of-the-influencer.html

AOC Portable 16-Inch Monitor Offers Options to Small Business Owners on the Go

If you are looking for a very slim, lightweight, and easy to use portable external monitor that is also affordable, the new AOC i1601fwux ticks all of those boxes. With people working outside of the office just as much as they do in it, portability is an important quality, even for an external monitor.

The i1601fwux is powered by a USB-C cable, which brings the 15.6 inch 1080p high-end IPS panel to life. This means you won’t have to lug additional cables to power the monitor.  Plug the single USB-C into your laptop and you are ready to go.

https://smallbiztrends.com/2017/10/aoc-i1601fwux-monitor.html

Why One Startup CEO Thinks Tech will Drive the Future of the Workforce

To build a competitive workforce in the future, we need to support the students of today. That’s particularly true for computer science, which traditionally hasn’t been part of the curriculum in many schools but will touch virtually every job in the future. Hadi Partovi is the founder of Code.org, a nonprofit dedicated to expanding access to computer science and increasing participation by women and underrepresented minorities. The organization works directly with school districts to provide curriculum and teacher resources to ensure that every student has the same opportunity to learn computer science, as they have to learn biology, chemistry, or algebra.

https://smallbiztrends.com/2017/10/tech-will-drive-the-future-of-the-workforce.html

5 Things Your Small Business Should Do Now to Prepare for a Winter Disaster

As the well-known catch phrase from the popular HBO series “Game of Thrones” warns, “Winter is coming.”

The first snow has already fallen in the Midwest and forecasts suggest a more severe winter storms than usual this year in parts of the country.

https://smallbiztrends.com/2017/10/preparing-your-business-for-a-winter-disaster.html

5 Pearls of Financial Wisdom for First Generation Entrepreneurs

Entrepreneurs are a rare breed.

They are the ones who question the status quo and come up with solutions for problems that trouble the world as a whole. Problems, sometimes which we don’t even realize to be a problem.

https://smallbiztrends.com/2017/10/tips-for-first-generation-entrepreneurs.html

4 Reasons Employee Recognition is Important to Your Business

Every human being wants to be recognized and appreciated for the work they do because they like to see the reward of their efforts. However, managers often wait until the annual performance review day to give their feedbacks and show their recognitions. Managers shouldn’t wait only one day of the year to recognize their employees. Instead, they should recognize them every day. This is only possible, if employee recognition becomes part of that company’s culture. It is recommended that every company makes employee recognition an essential part of their company cultures and below you can see its reasons.

https://smallbiztrends.com/2017/10/importance-of-employee-recognition-small-business.html

The Importance of Relationships Between Influencers and Brands

Brands that overlook the human element of influencer marketing are missing the point. It’s not about simple product placement. It’s about real relationships.

Small Business Trends had the opportunity to speak with Joe Gagliese of Viral Nation at the recent Influencer Marketing Days conference in New York City’s Times Square. Viral Nation is an influencer talent agency and marketing company that helps brands connect with the perfect influencers for their needs and actually builds relationships that bloom into effective marketing campaigns.

https://smallbiztrends.com/2017/10/relationships-between-influencers-and-brands.html

Week Before Thanksgiving a Travel Nightmare for Business Flights

If you’ve got to squeeze in a last-minute flight for your small business, you’ll want to avoid the week before Thanksgiving.

In new research from Concur, the busiest days for business travel this year will be Wednesday, November 15, and Thursday, November 16. On these days specifically, you can expect long lines at the airports and even the possibility of getting bumped from an overbooked flight.

https://smallbiztrends.com/2017/10/avoid-business-travel-before-thanksgiving.html

From Breakdown to Breakthrough: How to Weather an Organizational Crisis

Dealing with the conflict that naturally occurs in a business requires balancing the right amount of stress. If the relationships in your business slide too far to the extreme (either too much or too little stress), your business is at risk of becoming unproductive. From Breakdown to Breakthrough: Forging Business Relationships in the Heat of Change was designed to help leaders gauge and “course correct” the relationships in their workplace. By stepping in at the right time, leaders can help their teams reach a whole new level of performance beyond what they ever thought possible.

https://smallbiztrends.com/2017/10/from-breakdown-to-breakthrough-book-review.html